SEO Pearls

Search Engine Marketing and Optimization articles you can't afford to miss

How to Optimize Your On-Page Signals for Local SEO

Would you like to connect and engage with customers who are actively seeking your products or services? Then getting your site geared up for local SEO is a must. With growing competition out there, remember to do more than...

Shane Barker
9 SEO tips for better Google Image search results

Before you start exploring voice search, make sure you've optimized your site images as fully as possible, suggests Wesley Young. Find out why and how to take advantage of this often-neglected type of search.

Search Engine Land
9 Ethical Ways to Bury Your Competitor’s SEO

The SEO landscape looks a lot different today than it did ten years ago. When I started doing SEO, the Internet was a much different place. The rules we have in place now didn’t exist back then. It was common to practice black hat SEO. Today, we call this cheating. People used to do crazy …

Neil Patel
10 ways to optimize your content for better Google rankings: On-page SEO content tips

Here's how to optimize your website pages and blog articles for better on-page SEO content.

Shane Barker
How to Increase Your Sales Using These 8 Google Analytics Reports

Google Analytics provides hundreds of different metrics. But that’s also part of the problem: There’s too many! You’d need days or weeks to completely digest what’s inside. Most business owners I know can’t afford that kind of time. There’s good news, though. First, you can check out this video I made to maximize on-page SEO …

Neil Patel
How Long Does Modern SEO Take to Work?

The most common SEO question we get at YEAH! Local is:

Shane Barker
7 SEO Mysteries Solved

If you're adhering to best practices and a sudden disruption occurs, don't feel disheartened. Instead, check out these handy tips.

Shane Barker
SEMrush Ranking Factors Study 2017

Make better data-driven decisions for your SEO strategy based on the analysis of 600,000+ keywords.

How to Do SEO for a Tiny Five Page WordPress Website

You might have noticed that I have a pretty large website with over 2000 pages indexed in Google. Lots of content. Lots of pages. Lots of moving parts. As you can imagine, doing SEO for a huge site can sometimes cause a huge headache. Interestingly, it’s equally as tough to do SEO for a super …

Neil Patel
Why Net Neutrality Matters for SEO and Web Marketing

Net neutrality is a hot-button issue lately, and whether it's upheld or not could have real ramifications for the online marketing industry. In this Whiteboard Friday, Rand covers the potential consequences and fallout of losing net neutrality. Be sure to join the ensuing discussion in the comments!

Shane Barker
Why You Shouldn’t Rely on SEO Alone

If you have been in Internet marketing for more than a few weeks, you have likely read that SEO is dead. Let’s get this out of the way. This is not that article. Every time a new Google update rolls out (which is an average of three times every day, according to Gary Illyes), someone …

Neil Patel
Top SEO Influencers: Meet The 24 You've Been Searching For

The ins and outs of SEO can be tricky to get down. That's where advice and insight from today's top SEO influencers can come in handy.

Shane Barker
5 Engagement Metrics That’ll Help Improve Your Search Rankings

We all want to rank higher. That’s the name of the game. You want to be where active users are: search engines. According to Arekestall, “93% of online experiences begin with a search engine. And 70 – 80% of active users ignore the paid ads and focus on organic search results.” If you’ve been penalized …

Neil Patel
7 Quick Steps to Create Pinterest Images That Convert

Wonder how to use images on Pinterest? Or why you’d create Pinterest images to pin content from your blog? If so, you’re like many businesses still trying to make sense of Pinterest. But what if I were to tell you that it can become your biggest traffic driver? And more than that, you can use it to convert higher-quality leads in a shorter amount of time? It’s all possible when you position your content properly. That means creating super compelling images. How do you do that? Below I list seven easy tips to help you create Pinterest images that drive massive results. PLUS,...

Rebekah Radice
Simple Step by Step Guide to Increasing Your Blog Rankings On Google in 2017

If you are wondering about how you can grow your Google rankings for various keywords of your sites, let me help you with this post.

Shane Barker
SEO case study: Zero to 100,000 visitors in 12 months

Andrew Dennis outlines the process he used to successfully build up traffic for a brand-new website -- without using any tricks or hacks.

Search Engine Land
How to Get Your First DA 80+ Backlink

Many businesses frame and hang up the first dollar bill they ever earned. It’s a reminder that they were able to overcome the initial hurdles of opening a business. For webmasters building a link strategy, their first authority backlink is the equivalent of that first dollar earned. But anyone can get a backlink.

Neil Patel
The ultimate list of SEO metrics you should be measuring regularly

The ultimate list of SEO metrics you should be measuring regularly.

Shane Barker
How to Use Google’s Crawl Budget to Boost Your Site’s SEO

I’ve consulted with hundreds of business, and I’ve answered thousands of SEO questions. When I sit down with a new client, I always ask about their goals. Most of the time, I hear the same ones: “I want to optimize my content for keywords.” “I want to rank higher on Google.” “I want to drive …

Neil Patel
Content or Links: Which One Should You Focus on First?

Which came first, the chicken or the egg? You’ve heard that question before, but for marketers and SEOs, there’s a different version of that question. “Which comes first, content or links?” It’s a question I get asked a lot. There’s no doubt that both are important for any site. A link strategy will send readers …

Neil Patel